$475K Close via #SummerStartsNow

Client
Twitter and Visit Florida
Service
Data-led campaign
Website
x.com

Project Overview

Turned Twitter insights into a timely campaign that inspired summer travel and led to $475K in media investment around Memorial Day.

Key Successes

  • $475K in Twitter media
  • Surge in bookings
  • High-performing seasonal content

Services Provided

  • Data analysis
  • Campaign creative
  • Hashtag and social strategy
  • Enabled Visit Florida to own a key seasonal moment online